Southend-on-Sea Borough Council
Southend-on-Sea Borough Council

Advertising Materials on the Public Highway ('A' Boards)

'A' Boards and the Display of Goods

'A' Boards and the Display of Goods on the Highway are a fashionable way for businesses to promote and display their goods in and around the town centre, adding to the colour and atmosphere of the street scene for residents and visitors alike.

Licences are required for 'A' Boards and the Display of Goods on the Highway. This is to ensure that they are properly set up, licensed and operated so that it benefits the business, enhances the shopping area and does not cause a problem for other users of the street.

We have introduced a Policy to control the number and quality of A-Boards that are placed on public land/highways. An A-Board includes all types of adverts,directional signs and information signs. This Policy only applies to boards placed upon public land/highway and those attached to street furniture. It does not apply to boards on private property,including privately owned shopping centres. The sale and storage or display of goods on the highway will be dealt with separately and does not fall within the scope of this policy.

Last updated: 5th September 2011

How do you rate this page?

Why rate this page?

Environmental Health & Trading Standards

Tel: 01702 215005

council@southend.gov.uk