Plans in place for sun and fun-soaked Southend-on-Sea

Published Friday, 28th June 2019

Bucket and Spade

Southend-on-Sea Borough Council and its partners are once again putting plans in place for a sunny weekend, with temperatures expected to reach up to 30 degrees on Saturday.

In addition to the hot weather, the Leigh Folk Festival will be taking place all weekend, along with the annual London to Southend Classic car run on Sunday.

The coordinated plans bring together teams responsible for highways, parking, waste, the police, CCTV and local businesses to prevent and respond to the opportunities and challenges good weather often bring.

Measures are being put in place to help visitors find available parking spaces, dispose of litter responsibly, find nearby water stations and reunite lost children with their families.

Cllr Kevin Robinson, cabinet member for business, culture and tourism, said: “We want people to enjoy their time here. Preparation is key when dealing with a large influx of visitors, which is exactly what we anticipate this coming weekend.

“When temperatures soar, visitor numbers follow suit, particularly to our beaches, so it is important residents and visitors are kept in the loop on all parking, travel, safety and litter plans that we and our partners will be putting in place.

“Southend-on-Sea offers so much. We have recently opened the newly refurbished Pier entrance which will allow a greater number of visitors to access the world’s longest pleasure pier, and the Armed Forces Day parade, Leigh Folk Festival and classic car run are also taking place this weekend, so there is something for everyone to enjoy.

“We look forward to welcoming large numbers of visitors to our Borough as we know the impact tourism has on our local traders, and we hope everyone stays safe and has fun in the glorious sunshine.”

The following actions have been put in place:

Keeping safe

Southend’s new Community Safety Team will be patrolling the town centre and seafront throughout the weekend. The Community Safety Officers will provide a welcome and reassuring presence to visitors and residents alike and deal with reports of antisocial behaviour.


Vehicles queuing to access already full seafront car parks can contribute to congestion in the town. As town centre car parking is cheaper than peak-season parking by the beaches, visitors could spend less time and money getting to the beach by parking up in town and walking. It only costs £3 to park all day on Saturday and Sunday at Southend Civic Centre and the Beecroft Gallery on Victoria Avenue.

Most town centre car parks are a mere five-to-ten minute walk from the seafront. You can find a list of Council Carparks and availability here

We will again be deploying staff into our two busiest seafront car parks, Seaways and Fairheads, to help visitors find parking spaces and assist them with paying for parking.

Two new right-hand turn lanes have been completed allowing visitors to access Warrior Square and Tyler Avenue car parks from Queensway without using the Seaway car park roundabout.

Visitors can avoid queuing at parking meters by downloading the Mobon parking app before they depart and paying on their phone when they arrive. This also offers the added benefit of enabling you to top up your parking from your phone if you end up staying longer than you thought you would.

The Blue Flag award winning beaches at Shoebury Common, Shoebury East Beach and Thorpe Bay also offer great places to enjoy the seaside and thousands of parking spaces, with many available when central areas are full. Signage will be in place to help direct visitors to these beaches.

Beach safety

The Council offers the following advice to help ensure a visit to the beach is remembered for all the right reasons.

  • Supervise children and vulnerable adults at all times. There is safety in numbers.
  • Wear jelly shoes or other sensible footwear on the beach and in the sea. Like with all seafronts, hidden dangers such as sharp shells and rocks may be hidden under the sand or water.
  • Don’t climb the rocks: Several areas of our seafront have rocks, including our seafront lagoon at Three Shells Beach. Please do not climb them. Not only could you become injured, but you also risk falling injured into the sea, impeding your chances of swimming to safety.
  • Slip, slap, slop, seek, slide: Sunburn is a leading cause of skin cancer. Sunstroke and dehydration are also extremely dangerous. Slip on a T-shirt, slop on some sun cream slap on a hat. Seek out some shade and slide on some sun glasses to protect your eyes too!
  • Observe signs and flags: Heed warning signs and flags: they could save your life!


Visitors are being urged to consider travelling sustainably to town in order to help reduce traffic levels. Although Network Rail works are affecting the Abellio Greater Anglia line, the C2C line offers a quick route to all of our beaches across the Borough, from Leigh-on-Sea to Shoebury. They also run regular promotions for journeys to Southend.

For those who arrive by car, electronic traffic signage will be actively updated throughout the weekend to help inform visitors of accurate traffic and parking information. The Blue Flag award-winning beaches at Shoebury Common and Thorpe Bay will also be promoted, to encourage visits to these less visited areas.


The Council’s waste contractor, Veolia, is putting extra staff on standby to quickly respond to any issues of beach littering. Their beach-combing machines will be combing the beaches during the mornings to prepare for visitors while litter pickers will patrol the beaches in the evening to pick up any litter left behind. Staff from the council’s waste team will also be part of a high-visibility presence over the weekend, which includes the Leigh Folk Festival and the Classic Car Run on Sunday.

Extra beach bins will be made available across the central seafront.

Full bins should be reported via MySouthend.

Several businesses in Southend have now signed up to become water refilling stations, allowing visitors to refill their water bottles for free in their premises. To find your nearest water refilling station, download the Refilll app from 

Missing children and vulnerable adults

Southend Business Improvement District (BID) will be continuing to promote its “Keeping Together” wristband scheme, which aims to reunite lost children and vulnerable adults with their families.

Southend BID has produced the wristbands for children and vulnerable adults to wear, on which parents or carers can write their name and contact number. In the event they get separated or become lost, a phone call to the number can help reunite them with family.

Further information about the scheme – and where to get a wrist band – can be found here